Over
the years we have found that these 12 tips can make the
difference between good and no results when
submitting to online classifieds.
Your ads will be seen, but will the ad attract a potential customer.
Follow
these simple rules and watch what happens...
tip #1: short is better this time
Short exact ads work better. We have provided sections for longer
length ads within the center, but that does not mean you need to
place longer ads within them. All fields must be completed, but
you can use short ads in the longer fields.
tip #2: the real information is at our website
Your goal should only be to get the potential client to your website for more
information. Keep this in mind when writing your advertisements
.
tip #3: a call to action
Use action words (i.e. Now, amazing, attractive, confidential, limited.). These
words call the potential client to do something
.
tip #4: a unique appearance
Find a way to make your product appear unique to other similar products on the
market that are available.
tip #5: spark an interest
Spark an interest or curiosity within your advertisement. Ask yourself “Would
this ad attract me?” Be honest with yourself. Use the ad title to grab the reader's
interest.
tip
#6: product
saturation
You more than likely will not achieve good advertising results from a product
that is already saturated on the Internet, or a product that is so obscure that
it has no perceived value. People want benefits and value or it's a waste of
their time.
tip #7: these classified ads rotate
Online classifieds are different. The ads on the sites rotate. This means that
you must post your ads regularly (this means you will need a schedule), and
as in all advertising, you have one chance to grab the customer's attention.
There is so much information available on the web, you must strike and strike
hard to get the customer. More than likely you will have about 10 seconds to
grab the reader's attention.
tip #8: no spamming
Posting the same ad over and over and over in a row is called "SPAMMING".
Spamming will get your ads banned from all sites and will get your account terminated
from the Classified Submission Center with no refund. In addition, our research
has shown that clients that see the same ad many times in a row do not respond.
No one likes a “Spammer”.
tip #9: determine what is working
Track and monitor your results. This is critical. If your ad does not attract
results, change the ad with the next posting to one that will track. You need
to know what ads are working. Your frame of mind should be to learn through
trial and error. Every product is different. Figure out the ads that work for
your product. This is the main reason why the Classified Submission Center exists.
We allow you to learn while doing.
tip
#10: don't sell me here
DO NOT try to sell your customer on your product directly through the ad. Let
your website do the selling.
tip #11: hype doesn't sell
DO NOT try to make your product appear to good to be true. Leave out the hype.
The Internet has grown and hype doe not sell anymore to real customers. Just
state the real facts, but add a little sizzle.
tip #12: use a schedule
DO NOT underestimate the power of having a schedule. Post the same ads every
5-7 days. No more, No less. This keeps your ads in front of potential customer's
and avoids spamming.